Lesson 1Identify what a personal brand is both personally and from a professional level.Lesson 2Plan a clear brand strategy to communicate and market “me” consistently.Lesson 3Recognise the positive impact a personal brand can have on their future and start working on their brand.Lesson 4Develop their own brand essence.Lesson 5Know how to use their personal brand to increase their influence and the depth of their business relationships.Lesson 6Learn skills to refresh their personal brand along their journey.